Personally I do not like Dettol as a product. This product was launched when I had just hit my teens. I was fascinated with the new bottle and concept of liquid soap once when I used it at a friend’s place then. I made sure my mommy got one for our family because the advertisement showed how clean our hands become. But then use after use I could feel that the skin on my palms was becoming harder and that it was itchy after using the Dettol liquid soap. I gave up, I was in late teens then. Mommy dearest was right that these are all fancy products.
Then and now, not much a change in the product except for the fancy bottle becoming fancier. However the advertisement did not capture as much attention because all of us know that the doctors used in those ads are actually actors. So I want to ask Dettol guys how come you guys still aping old ways to advertise your product. I am unsure of where your sales are for the product but your current advertisement is just another ordinary liquid soap one. The actor doesn’t even look like a doctor and there is no other means to capture audiences’ attention. Janata ko fake doctors ka approval dikhane walon, Janata maaf nahi karegi, Well the last line above is just a bit of a humor and of course inspiration is Mr. CM delhi Kejriwal.
Well no credits but only humor for the last line, LOL.
brandbuzzbug 